A successful launch requires excellence in both strategy and execution, and you only get one chance to get it right. Launches can be complex, especially if a company is launching its first product or entering a new disease area. We have helped drive successful pharmaceutical launches across all major therapeutic areas by assisting with launch planning, brand strategy and commercial capability building.

How We Can Help

• Product launch

• Brand strategy

• Growth/commercial scale-up

• Go-to-market model design

• Revenue forecasting

• Alliance management

• Annual brand planning